We're all familiar with the fact that traditional, on-premise video conferencing requires a substantial outlay, but what about the costs beyond that initial deployment? In the second of our information series, we look at the hidden costs of traditional video conferencing systems and how you can eliminate them.

An on-premise video conferencing solution is very much like a brand new car. As soon as you install it, or drive it out of the dealer's lot, it begins to depreciate. Granted, that's nothing new, but what you may not realize is that, just like that car, traditional video conferencing is going to continue to cost your organization for the rest of its life-span; and those costs can far exceed your initial spend.

How so? Well, that shiny new car serves you well at first, but one day something goes wrong and you have to pay out for a mechanic and spares, oh, and of course you need to keep it well-maintained; do you have somewhere safe to keep it? If not, you had better build a garage. Your family has grown, you need to scale, and now need more than one car? Well, that's double the expense. Need even more cars? Suddenly you're running a whole fleet. More garages, more maintenance costs, more time, more mechanics, more spares, and more wear and tear. And the icing on the cake? That newer, shinier version of your car that just drove by.

This is exactly the same scenario with your video conferencing. Unlike Cloud video conferencing, the traditional on-premise model can make video collaboration prohibitively expensive for many organizations, both large and growing. Particularly when there is a need to scale usage and adoption to a broader workforce.

The costs start building up as soon as there is a business need to do something as simple as adding new users. New users mean new video conferencing infrastructure and hardware, so you have that initial expense all over again, not to mention the cost of installation, maintenance, specialist IT support, and additional rack space. And this will be the case whenever your team grows making it very difficult to scale your video deployment up, or indeed back, if you ever need to.

More users is going mean more support queries, can you afford to add another expensive human resource to your team? Or pay a premium for a support service?

All these additional expenses add up, and increase the cost of running your business and so reduce your profits.

This is where the video cloud comes in. At StarLeaf, customers can dispense with their costly infrastructure and attach their hardware endpoints to the StarLeaf Cloud. Any customers that buy services from StarLeaf will also benefit from unlimited scalability and our Breeze software at no extra cost; which means StarLeaf cloud video calling can be extended to everyone within your organization, for free! So you no longer have to worry about more users meaning more money. In addition, users can be added or removed very quickly and easily in the StarLeaf portal, so no more expensive IT specialists.

The video cloud saves you money by eliminating all those hidden costs. In fact, our research suggests that for every dollar spent on cloud based video collaboration, you would have to spend an average of six on on-premise video. No wonder those traditional video conferencing vendors are still pushing their products!

If you want to know how to protect your current video conferencing systems, put an end to the complexities and cost of owning on-premise infrastructure, then take a look at our whitepaper.